Change Is Hard.

It takes a toll on you and your staff. And yet, 85% of the time that painful, expensive change doesn’t pay off. You just replace one band-aid with another.

But it doesn’t have to be that way. The solution lies in simplicity.

The industry has over-complicated the art of change. From obtuse jargon to complex spiderweb maps that are stuck in the weeds. No one has time for that! But what if there was a better approach? Something a little …Simpler? …Easier? 

"Valuable Change is the best, most practical book on change leadership I’ve read to date."


CESAR ABEID
Host, PM for the Masses Podcast

What You Need To Know To Ensure Your Change Pays Off

The industry has over-complicated the art of change. ‘Best practice’ projects bogged down with endless reporting, obtuse jargon and complex spiderweb maps that no one ever actually reads.

The truth is Change isn’t about delivering on-time or on-budget. It’s about translating value into reality.

As a Change Leader, it’s your job to change the status quo. It’s your job is to ensure the investment pays off.

Thankfully there’s a better approach. The remedy is to return to the whole picture, a simpler view of your change. Then use that clarity to rapidly build momentum and hack organisational influence so that your change isn’t just tolerated, instead it’s embraced with open arms!

Get Your Free Chapter here

This sample chapter covers one of my most popular and well used strategic frames.

Including the science behind why we do things (and what that means for leading into resistance).

Valuable Change is a Change Leader’s Guide to Breaking the Limited, Siloed Shackles of ‘The Way We Do Things Here’.

You’ll learn:

✅ The Core Components Of Every Truly Valuable Change

  • Learn the essence of what makes a project valuable – the three most Valuable Questions every change leader must answer.

✅ The Value Equation That Underpins All Change Adoption

  • Drawing from modern behavioural science, you will uncover the equation that underpins our decisions on whether or not to do something. You will then learn how to stack the equation in your favour.

✅ Two Insanely Powerful Shortcuts To Generating Buy-In

When focusing outward to the rest of your organisation and stakeholder base, you’ll draw on two of the most powerful shortcuts to generating change buy-in that I’ve ever seen.

✅ The Path To Momentum That Forges Change Fanatics

Simply put – your teams will make or break your efforts to deliver Valuable Change. No longer can they be cogs in the engine – you need active involvement and embedded innovation.

✅ How To Make More Courageous Decisions

  • Be guided through the two simple factors that I use time and time again to make courageous Change Leadership decisions.

✅ The Art Of Collaborative, Continuous Learning

  • Embedding the Learning Habit into our change efforts puts into place exponential levels of improvement. It is as effective as a multi-level-marketing scheme, but notably less dubious.

  • "I'm enjoying the book a lot - I like the style, the content, the pragmatism, the profundity-in-simplicity and the focus on having a compelling 'why'. Why didn't I discover this 20 years ago??"

    Nick Gillan
    National IT Service Delivery Manager, Ramsay Health Care

  • "The book came at just the right moment for me, giving me the tool I needed to reset and re-frame the Why for our Transformation program. It's been a real game changer!"

    Rebecca Bennett
    General Manager, Transformation

  • "I love your depth of knowledge based on your experiences. I would love to teach this!"

    Ann Campea
    Host, The Everyday PM Podcast

  • "The Momentum Path is both simple to understand, yet complex in its meaning."

    Tim Reitsma
    GM, People Managing People

  • "Brendon has the rare ability to simplify complex topics and identify the principles and practices that unlock value."

    Phil Buckley
    President, Change with Confidence

  • "I really appreciated your insights and the simplicity of your approach. Very actionable and practical."

    Jonathan H, Westover PHD
    Professor of Organizational Leadership Woodbury School of Business